If you ever get a chance to go into a book store in China and see the books printed, I think this might help with motivation. To me, going in these stores and holding a physical Chinese book with all the characters printed is so cool. The first book I read in Chinese was 卖血记 by 许三观。It's a good book by itself, but the main motivation that got me to finish it was the feeling that I was able to understand this classic Chinese literature and read it exactly as the author intended, rather than reading a translation.

After a few books, just the excitement of being able to read novels in Chinese is probably not enough though. At that point, it needs to be a book you genuinely like. I'm lucky that the 三体 books are interesting to me, they will keep me busy for a while.

Connecting people to media they like in other languages is a good idea though. Maybe I'll try sharing more about the best novels to read in Chinese as some point.