This move is dumb on both the RIAA's part, and YouTube's. They added the link to buy mp3s, which I thought was brilliant. I might actually use that. But now I'm not going to go to YouTube for videos. I'm not going to bother.
Who does that benefit? I certainly didn't give more money to the artist. In fact, I probably took money away by decreased notoriety. I won't share that link or post the video to my blog.
Those musicians gave up the right to sell their music. They can not even give their music away for free after signing up with GEMA. Though many would love to.
I guess someone has a vested interested in keeping the myth alive that you can not get paid for radio airplay without signing up.
GEMA also has a complicated system to pay out more money to music that's more 'deserving'.