While it's an encouraging developement that many consumers seem to be holding Tesla responsible for its CEO's overt political actions, which seems like a fair tit for tat, Tesla is more than just that one guy.

People working for them -- for the engineering challenges, for the ecological vision, for the opportuinty to secure a living for their family, for whatver reason -- deserve the opportunity to weather the storm for a while.

It may soon be in the company's interest to boot Musk, but that doesn't mean that all the people invested in their vision should be abanonding ship just yet. Thousands of people have done good, earnest work there and needn't be held to immediate account for one person's controversial behavior.

Choosing to buy a different brand of car is a whole different thing than choosing to quit a job and uproot one's life. Give it a minute, maybe.