It's my impression that Apple really tried to service this market - that last model was probably the iPhone 13 mini. I assume that there just isn't enough demand for smaller phones to justify the effort to develop them.
I was honestly hoping that we'd get a small phone as the iPhone SE 4. But it seems like that's not to be. At least, if the 16e is the closest we'll get to an SE in the near term.
I loved my iPhone 13 mini for the 3-years it was my daily driver. But yeah, the mini line is probably dead.
I have my 12 mini still but it’s showing its age. Probably have to suck it up and get a big phone next upgrade.
A huge factor in this: 87% of US teenagers have iPhones [1] and that's not going to change anytime soon.
[1]: https://www.barrons.com/articles/apple-stock-teens-iphone-e5...
I think it's sad that something kids can't control becomes such a social anxiety inducing thing forcing parents into buying something they might not be able to afford.
Luckily where I'm from we don't use the "sms app" to communicate
* People who think a phone is a boring generic device, and it doesn't make sense to prefer any particular brand or pay more than $X.
* People who are used to Android and have better things to do than migrating to another ecosystem.
In the past, the lack of proper dual-SIM iPhones was a common enough reason to prefer Android. But it's less of an issue today, as eSIMs have become mainstream.
This may be partly because I'm not in the US; my impression is that "people who can afford iPhones buy iPhones so if you don't you're impoverished or weird" is much more a thing in the US than in Europe.)
(I also thought "struggling to obtain new market share" was a weird take, and ditto "just look like old and slow phones". I am not disagreeing with that part of what you posted.)
Literally the only people I know with non-iPhones are:
* People who can't afford one
* People who want a folding screen
* People who are conceptually anti-Apple
Apple have over 50% market share in the US, talking about "struggling to obtain new market share" seems bizarre.