I don't fully understand the cassette thing either to be honest. I've heard something about it being a mix of analog + digital, but I'm not positive the draw. Artists that I enjoy like Atmosphere and The Midnight both release their albums on cassette, though, so I imagine a good number of people enjoying them.

They usually include the digital download as well so maybe it is just a fun way to get the digital music?

Retro cool, fairly sturdy packaging, doesn’t take up much space.

All things that MiniDisc took inspiration from. It added metadata, near-infinite rerecordability, and on-the-fly track division, combination, and rearrangement.

Never took off in the US, more popular in Europe, very popular in Japan. They were expensive and the first device’s encoding chip gave poor results on a battery that could barely record an hour.

there is more chance your cassette is readable 20years from now (mine are) than data in a single solid state memory device so there is that.