I am a recent cook-for-relaxation person. Going through their web site, the main differentiation factor is the tried-and-true recipe factor. Apparently they try each recipe 30-40 times to perfect it.

That is worth paying for. And the convenience of the Internet and the videos.

I could easily go to the library and pick up a book but it is a time consuming process.

So, yeah. If they want to take the time to perfect each recipe. Heck, I will pay for it.