How certain are you of your position? There are 3 major mobile telecoms in the country. Their service plans and coverage are roughly comparable. There are a handful of parent corporations that own fast food franchises in the country. Their product offerings and price points are roughly the same and all opportunistically raised prices after supply side disruptions from the pandemic were largely resolved. Most consumer appliances (regardless of brand) are assembled from parts made in the same factory. Similar features, similar life expectancy, similar price. Same with packaged food brands, clothing, furniture, building materials, this list is basically endless, and a product of a few decades of unchecked corporate mergers and acquisitions and the steady march of private equity into just about every market niche in existence.