Someone posts "aargh damn I'm locked out" on Facebook - Needium converts that into a lead for local businesses.
Think that's interesting because it seems to me to be the essence of the discussion - active vs passive. You can actively solve your own problem by going to Google and / or you can take the passive step of complaining about your situation on Facebook and have Needium convert that into a lead for you. This passive model of solving your own problems seems to me to be pretty weak but perhaps it works if your have have a large, docile audience ?
Someone posts "aargh damn I'm locked out" on Facebook - Needium converts that into a lead for local businesses.
Think that's interesting because it seems to me to be the essence of the discussion - active vs passive. You can actively solve your own problem by going to Google and / or you can take the passive step of complaining about your situation on Facebook and have Needium convert that into a lead for you. This passive model of solving your own problems seems to me to be pretty weak but perhaps it works if your have have a large, docile audience ?