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Re:Shell social media oil spill a 'coordinated online assass... by hcurtiss on Thursday July 19, 2012 @11:07AM (#4266320)
What Shell may have done -- namely, claiming jobs creation and downplaying environmental cost -- is something very different than what Greenpeace did here.
Re:Shell social media oil spill a 'coordinated online assass... by stephengillie on Thursday July 19, 2012 @11:38AM (#4266492)
Greenpeace (and cohorts) did...

Photochopped some ads, hosted them, put up a website, made a fake twitter account. Made fun of a company's brand by pointing out the downplayed environmental cost.

Yes, very different.