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Re:Nvidia announces next-gen RTX 5090 and RTX 5080 GPUs by CivBase on Tuesday January 07, 2025 @10:34AM (#42623437)
I've always assumed their add-in board (AIB) partners (like MSI, ASUS, Gigabyte, etc) are able to produce PCBs and other components at higher volumes and lower costs than NVIDIA.
Re:Nvidia announces next-gen RTX 5090 and RTX 5080 GPUs by xnyan on Tuesday January 07, 2025 @11:27AM (#42624194)
Not just the production of the finished boards, but also marketing, distribution to vendors and support/RMA for defective products.

There is profit in this, but it’s also a whole set of skills that doesn’t really make sense for Nvidia.