Ask HN: How to learn marketing and sales as a solo entrepreneur?

Re:Ask HN: How to learn marketing and sales as a solo entrep... by benjaminwootton on Friday January 03, 2025 @02:49PM (#42588857)

I quite like this framing. You can think of network as a medium term thing which has to be developed and worked as opposed to just getting bootstrapped.

Did you purposely leave out outbound sales? Cold emails, trade shows, working the phones?

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Re:Ask HN: How to learn marketing and sales as a solo entrep... by bitbasher on Friday January 03, 2025 @03:21PM (#42589111)

I've tried cold emails, LinkedIn outreach and so on. It works, but I found the success rate to be horrible (< 1% ???). Believe me, I've tried. I read all of the sales and outreach books (predictable revenue, predictable prospecting, founding sales, etc). I've implemented the ideas, I've done it manually, automated, etc.

[ Parent | on HN ]