Oh, he's always been flamboyant.

It's just that when the company was just one gpu maker in a crowed, tiny and not very profitable market, no-one paid much attention.

Now they are making the shovels and pickaxes for the current gold rush, and correspondingly are competing for the spot of the largest company in the world, a lot more people are paying attention to his antics.

Fair comment. I'm in the middle of reading the Isaacson Musk bio so maybe the contrast between the two made me think of Jensen as shy and retiring.

Read my comment above on the Isaacson comparison. His focus is very different than mine. I wanted to write a serious and substantive business history of Nvidia and explore why it became successful.

Hello Tae and thanks for a terrific book! My comment only compared Elon and Jensen, not Isaacson's book and yours. I completely understand that you had a different set of objectives and you did a fantastic job in setting out what makes Nvidia special without turning it into a Jensen hagiography.