Re:Ask HN: How to write a business plan for an Internet star...
by tptacek on Thursday January 08, 2009 @12:59PM
(#425282)
Do we believe Kawasaki on this one? He says, paraphrasing, "a pitch is a great communication tool, but no substitute for a plan", which he says you should write in 12 point type for people over 50. I feel like webwright at least would contradict this advice.
Some good tips here: http://blog.guykawasaki.com/2007/07/how-to-write-a-.html
Whatever you do don't spend a month writing a 60 page document. Keep it short and sweet. Use lots of bullet points / bold highlighting to ease readability. No complex multi-idea paragraphs. And most of all, just answer the key questions.
Good luck.