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A comment on Ask HN: how to acquire customers which are small businesses via internet?.

Re:Ask HN: how to acquire customers which are small business... by anthony_franco on Sunday July 15, 2012 @02:04AM (#4246282)
I'd look into figuring out which search terms your potential customers are using. And then targeting those words with AdWords.

If it proves to be effective, you could invest more time and energy on using SEO to target those words.

Also, how are your competitors acquiring customers? That would be a good starting point.

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