So you're telling me that articles like the one on High Scalability on how Instagram builds a product and scales with 13 employees is not valuable knowledge to all other startups?

Making a network for sharing something trivial among millions upon millions of people is still valuable.

The pyramids were friggin' tombs satisfying the superstitions of a few powerful individuals. I'd say that that is far far more trivial than a social network that provides connection and satisfaction for millions.