Holy lack of reading comprehension, batman!

Chris says how it'll work in big bold letters: So what is Amazon's secret weapon in the smartphone battle? I'm betting it will be Jeff Bezos' favorite play: miniscule margins + massive patience.

Summary of how he says it could work: by taking the device and carrier selection out of the equation, Apple is cut off at the knees (for everybody who doesn't care about their phone). It gobbles up anything non-Amazon Android related, because those people are just getting free or cheap phones anyway.