We (unexpectedly) got 60K users in 60 hours - What we learned

Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by patrickambron on Thursday July 12, 2012 @10:52AM (#4234769)

Yes, users can pay for premium features (free users can submit, track and boost up to 3 links, paying members can boost unlimited) With our model we hope 2% convert to paid at some point in their Lifetime as a user.

In terms of this push, most of the major US press has been a phenomenal source (which was the bulk of this surge). 2-3% converted in the first 24 hours, and by 8 weeks that number was closer to 5%. Mashable by far being the best, followed by Huff Post

BrandYourself profiles were/are another amazing source. This makes sense too, because it's coming from a trusted source.

Google and Direct isn't quite as strong (which makes sense since the sources are so varied) but we still get above the 2% mark by 4-5 weeks

The signups from foreign publications were pretty bad. They signed up for free at high rates, but they just don't pay (.5%). Not entirely sure why, but until we figure it out, we put people from those places on a wait list

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by osxwm on Thursday July 12, 2012 @02:56PM (#4236066)

>The signups from foreign publications were pretty bad. They signed up for free at high rates, but they just don't pay (.5%). Not entirely sure why, but until we figure it out, we put people from those places on a wait list

Do you have international friendly payment methods? Regionally tiered pricing? And what do you mean by, "we put people from those places on a wait list"?

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by patrickambron on Thursday July 12, 2012 @03:43PM (#4236347)

Right now we use braintree to process payments. They accept all major credit cards, in all countries. It keeps it simple on our end, but if someone in, say Brazil, doesn't use a major credit card, then we can't accept their payment.

It's quite possible that in many countries, it's a small percentage of people who use cc. Anybody know any specific info or data on this?

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by patrickambron on Thursday July 12, 2012 @03:56PM (#4236416)

What do you mean by regionally tiered pricing? Right now all pricing is in USD which could be another reason for the drop off. Does anybody have experience with this type of thing?

PS-certain countries are put on an invite list so they can't sign up right now. It tells them to sign up to get on the waiting list

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by hasanove on Thursday July 12, 2012 @05:23PM (#4236915)

So, any way for legitimately interested people from banned countries to sign up other than waiting?

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by timmipetit on Thursday July 12, 2012 @02:14PM (#4235817)

What kind of payments do you allow? Perhaps this could have something to do with it.

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Re:We (unexpectedly) got 60K users in 60 hours - What we lea... by patrickambron on Thursday July 12, 2012 @03:57PM (#4236426)

See above

Do you have any experience with this at all?

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