it's turning 5 positions into 7: 5 people to do what currently needs to get done, 2 to try to replace those 5 with AI and failing for several years.

The situation now is kinda like back when it was possible to be “good at Google” and lots of people, including in tech, weren’t. It’s possible to be good at LLMs, and not a lot of people are.

They’re ok for Tom the Section Manager to hack together a department newsletter nobody reads, though, even if Tom is bad at using LLMs. They’re decent at things that don’t need to be any good because they didn’t need to exist in the first place, lol.

Nah, if the last 10-20 years demonstrated something, it's that nothing needs to be any good, because a shitty simulacrum achieves almost the same effect but costs much less time and money to produce.

(Ironically, SOTA LLMs are already way better at writing than typical person writing stuff for money.)

I’m aware of multiple companies that would love to know about these, because they’re currently flailing around trying to replace writers with editors + LLMs and it’s not going great. The closest to success are the ones that are only aiming to turn out stuff one step better than outright book-spam, and even they aren’t quite where they want to be, hardly a productivity bump at all from the LLM use and increased demand on their few talented humans.