> Utiq, the European AdTech company with a unique telco-powered first-party identifier

Anyone know what the identifier is, so it's blockable? Or is that the whole point, that regular users can't block it because it's at the telco level?

>>> Or is that the whole point, that regular users can't block it because it's at the telco level?

Seems like the cooporating ISPs are selling your data/identity.

They have an opt-out at https://consenthub.utiq.com/