Re:Ask YC: $1000 to advertise my startup
by sutro on Monday January 05, 2009 @06:43AM
(#420293)
Announce that sometime within the first 10 days of its launch your service will float one fake news story or headline amid the stream of real news. The first reader to email you identifying the fake wins the coveted $1K "User Editor at Large" award. In addition to the money give the winner a temporary featured column on your site. If the contest generates interest, repeat it as often as you can afford to -- perhaps quarterly? Good luck!
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Sorry, but I can't see that idea equating to links, quality targeted traffic, or interest in his service, only interest in 1000 dollars.
It's novel enough it might get some secondary reporting. That it also raises ethical issues -- a news quality site giving out fake news?! -- also helps, by creating potential controversy/arguments/discussion threads.