Re:FTC Announces "Click-to-Cancel" Rule Making It Easier to ...
by conradev on Wednesday October 16, 2024 @01:32PM
(#41861592)
It is absolutely not just marketing: https://commoncog.com/cash-flow-games/
Jump to "Pre-payments in the Restaurant Industry"
Money now is more valuable than money later, and guaranteed future money is more valuable than no guaranteed future money.
This is already framing it in marketing terms. You're not getting a discount but being charged an artificial price premium for less/no commitment. This can get especially obscene in places where gyms are required by law to offer monthly membership options but they charge a significant markup if you go that route.
All of this has the effect of suppressing competition.