Even now, an M3 13in with 16GB ram and 512GB SSD is only $1,300. An M3 13in with 8GB ram and 256GB SSD is $900, and that would be good enough for 90% of people for 5+ years easy.
https://www.costco.com/macbook-air-laptop-13-inch---apple-m3...
This is a huge drawback for most people. I don’t want to “upgrade”, and spend time and effort transferring to new devices. I want the device I have to work for as long as possible.
People just want stuff to work. They don’t want to think about how it works. I am using 4GB RAM today on a 2015 MacBook Air, and it works acceptably for excel, editing PDF, emails, maps, watching video, YouTube, web browsing, chatting, video calling, and pretty much everything else that the vast majority of people do.
An 8GB M3 laptop today will easily last 5+ years for most people’s needs. And they don’t even have to worry about what RAM is or does.