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Re:Joel on Software: The new Fog Creek Office by bootload on Monday December 29, 2008 @08:13PM (#413753)
"... I doubt it has a good ROI via recruiting, etc. Joel mentioned he spent more than a million on improving the interior design. No recruiting is going to make up for that, any time soon# ..."

The key is to spend capital to get the best programmers to create profit. This idea isn't something Joel made up it's an idea by Phil Greenspun, "Building and keeping a good software engineering team" ~ http://philip.greenspun.com/ancient-history/managing-softwar...

So what's your idea?

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