Dear Marketers: Enough with the QR codes

Re:Dear Marketers: Enough with the QR codes by natesm on Monday June 18, 2012 @05:37PM (#4128697)

My favorite New York subway ad (besides Zizmor) is something like "Have bedbugs?" and it offers you some "bedbugs apps" if you scan it, which is great because:

1. I've recently been looking for a good way to let a crowded train know that I probably have bedbugs on my clothing.

2. Internet access is really good underground.

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Re:Dear Marketers: Enough with the QR codes by corin_ on Tuesday June 19, 2012 @03:04AM (#4130599)

I'm afraid I can top you in "worst use of QR on underground travel" (this one in London): https://p.twimg.com/AneZAsiCAAATy1Q.jpg:large

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Re:Dear Marketers: Enough with the QR codes by dspillett on Tuesday June 19, 2012 @06:57AM (#4131151)

They never learn... Some time ago (early/mid 90s I think) there was a particular problem with pickpockets in the Kings Cross area so an awareness campaign was started with similar posters. The problem got worse. Why? Often people walking past the posters would, consciously or otherwise, check the pockets their wallet or other valuables were in - this helped improve an observant pick-pocket's hit rate.

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Re:Dear Marketers: Enough with the QR codes by jetti on Tuesday June 19, 2012 @11:16AM (#4132236)

I know what I'm going to do in Chicago! I'll buy an ad like that near one of the CTA platforms and stand around it and as people come by and try to scan it, I'll pick their wallets.

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Re:Dear Marketers: Enough with the QR codes by matznerd on Tuesday June 19, 2012 @05:46AM (#4130972)

yeah, I work with text messaging, i.e. "text XXXX to #####" and while I love seeing it places, when I see it on the train I say wtf? But I guess people can draft the message and send it when they go above ground? I wonder if that is the same for QR codes on the train....

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