Is an article in Vice magazine. Their raison d'être is cultural trolling. I tend to like a lot of their articles, but you have to remember that they are a free magazine with a shit ton of very expensive advertising that feeds on controversy in an attempt to appear relevant to the rich bright young things that they try to court.

This is the same magazine that ran a review of the drug adderall by mailing some to a Canadian farmer and asking him how much work he managed to get done while high. - http://www.vice.com/read/farmer-v12n4 - They are not the most serious of people.