Haha! I face the exact same issue.

But I can see differences between pictures (I like) vs pictures (everyone likes)

Have you done something to solve this issue? Learn the skill/use some apps?

I take photos of anything-except-humans. I do photowalks in cities that I live/lived/visited. I can take 200-1000 (in case I want to capture that very moment the horse's tail in the Royal Guard moved) photos in a photowalk. They don't 'make sense' as I will take 20 photos of cats playing and right after a roof showered with light, and then at a lazy cafe, some half-faded/half-covered graffiti (that I photographed on my previous trip 10 years ago).

I don't do much to 'improve'. I do this because I like it. I don't care about what other people think. It is my hobby and it will die with me :)

I have improved though my angles/zoom/light, but it is more so I minimize editing/corrections/etc.

EDIT: I swear I didn't read the response of 'free energy' above, but he/she also wrote angles/zoom/light in the very same order.. great minds think alike!!