The static content on the error page might also be on akami or cloudflare side.

the images on the page are all just base64 encoded right into the html

  Unicorn has a slightly different architecture.
  Instead of the nginx => haproxy => mongrel cluster setup
  you end up with something like: nginx => shared socket => unicorn worker pools
  
  When the Unicorn master starts, it loads our app into memory. As soon as it’s ready to serve requests it forks 16 workers. Those workers then select() on the socket, only serving requests they’re capable of handling. In this way the kernel handles the load balancing for us.