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Re:We’re ending production of Chromecast by crazygringo on Tuesday August 06, 2024 @12:00PM (#41172140)
Exactly -- it's not an end at all, just a rebranding.

And it's about time. "Chromecast" was always a terrible brand IMHO, because it had utterly nothing whatsoever to do with Chrome, except that there happened to be a "Cast..." menu item in Chrome. But you can cast from lots of apps that aren't Chrome. It would have made just as much sense to call it "Gmailcast" -- that is to say, no sense at all.

"Google TV Streamer" isn't particularly memorable, but it's perfectly logical and intuitive. And it doesn't introduce confusion with a browser. Google wants the brand to be Google directly, not some sub-brand. Makes sense to me.

Re:We’re ending production of Chromecast by jauntywundrkind on Tuesday August 06, 2024 @12:53PM (#41172678)
From a user perspective you're right but from a technical sense, Chromecast got its roots as little more than a remote-controlled Chrome session. Alike the Netflix DIAL protocol that it evolved from, Chromecast was for many years merely a hdmi-out stick device that ran Chrome!

It's not at all clear to users though, isn't a meaningful name. And now as well as web there are also Android Custom Receivers from Chromecast. https://developers.google.com/cast/docs/web_receiver/basic https://developers.google.com/cast/docs/android_tv_receiver/...

It would have been interesting if there was an alternate path where Chromecast really did expose its underlying browser-ness better. If I could just tell my phone to cast hacker news and then scroll on my phone's screen. I wonder if that was ever considered.

Also note that ChromeOS was also a web-centered thing at the time, so there was some symbiosis with that. Both web powered tech platforms. But given the recent announcement that Google is killing ChromeOS & Android is the way forward for everyone, well, extra sensible that Chromecast has to go: finalizing/cementing the (imo unfortunate for all) cultural victory of Android-over-all at Google.

Re:We’re ending production of Chromecast by buu700 on Tuesday August 06, 2024 @01:00PM (#41172755)
I agree. The branding doesn't really matter as long as casting still works. It seems like an odd choice for Google to frame this in such dramatic terms, especially when so many people have already been burned by their tendency to kill popular products out of the blue.

I get the lamentation of the final nail in the coffin of what was just a simple wireless HDMI dongle, and I agree that there's a real need for that. Having said that, I love my 4K Google TV Chromecasts. All I'd ever wanted was something that combined the Fire TV Stick and the Chromecast into one device, and this delivered perfectly. The compact form factor makes it easy to keep a spare in my backpack for whenever I might need it while away from home, which comes in handy often.

My problem with this is that it sounds like they're discontinuing a product that works perfectly well, and replacing it with something slightly worse (for my use case) at 2x the price. Granted, for now they are still selling the Chromecast, so they have time to introduce a future "Google TV Streamer Mini" that retains the form factor of the Chromecast. As long as they do that, I don't really care what they call it.

Re:We’re ending production of Chromecast by brewdad on Tuesday August 06, 2024 @03:30PM (#41174366)
For the right user, the Chromecast is the perfect device. Trouble is, for multi-user households or other users that don't fit the perfect mold its flaws quickly become apparent. Hopefully this device can fix most of the flaws while still providing that easy way of getting video from my device to my TV screen without logins and apps or anything getting in the way. I don't use "casting" often but there are times when it is by far the easiest way to view content.
Re:We’re ending production of Chromecast by santiagobasulto on Tuesday August 06, 2024 @01:10PM (#41172867)
Well, back in the day (and I feel old now), the ability to cast a chrome tab to a TV with a $30 dongle was huge. It was a great brand until it got commoditized.
Re:We’re ending production of Chromecast by rightbyte on Tuesday August 06, 2024 @02:49PM (#41173947)
I never understood the utility. So could a 10$ HDMI cable?

I bought a Chromecast thinking it could play videos from a network drive like XBMP, but it couldn't and I thought it was beyond useless with its buggy and slow interface.

Re:We’re ending production of Chromecast by johnnyanmac on Tuesday August 06, 2024 @05:46PM (#41175719)
It's like comparing the PSP's un-included HDMI cable setup to the Switch's slick integration of an HDMI dock and saying "well actually Sony did the portable to TV tech first".

You plugged it in once to what used to be dumb TV's and in 2-3 presses I can have whatever was on my phone on my TV, with no fanagling with a USB to HDMI dongle into an HDMI cable, which may phone may or may not even support.

And once it was playing you didn't really have to manage the connection for Youtube; Your phone could die and it'll still play since it's ultimately not actually extracting the content from your phone's network.

> I thought it was beyond useless with its buggy and slow interface.

The older Chromecasts' didn't really have an interface once you set it up. I just casted from phone, waited 5 seconds and it was done. Honestly prefer my Ultra to the newer Google TV dongles precisely because there's no unnecesary middleman interface. My phone should and did manage all of that.

Re:We’re ending production of Chromecast by leokennis on Tuesday August 06, 2024 @01:18PM (#41172955)
As a brand I’m of the opinion that “Chromecast” was a huge success. All non technical people I know basically call any stick/dongle and even devices like an Apple TV a “Chromecast”. For them, if you watch anything that isn’t linear cable TV (so: YouTube, Netflix etc.) on your TV you’re “casting”. And for a while Chromecast was fantastic because it turned any dumb TV into a smart TV.

Now that every TV has apps and even the older people watch more streaming than cable TV, sure, it is a good moment to say goodbye to the mental image of what Chromecast was. But if you measure success in tech by how many people outside of the “HN crowd” are familiar with a thing, Chromecast is right up there with something like Dropbox.