Re:Google Loses DOJ Antitrust Suit Over Search
by ricardo81 on Tuesday August 06, 2024 @02:52AM
(#41168422)
DDG have done very well with their marketing.
It may have a lot to do with them not having to develop a search engine from scratch though, since they use the Bing API for their results. Mojeek predates them by some years but does their own crawling/indexing/ranking.
Even Ecosia who are essentially identical on the back-end (Bing results) market themselves on planting trees for every search and I see them mentioned a bunch. Interestingly they don't seem to factor in the energy consumed on Bing's side of the search - where the heavy lifting of data is done.
Also that US investors have a much bigger risk appetite means the likes of Neeva (who IIRC were also using other's results) can spring into existence and seemingly get a love in from the press because of their big tech connection.
It may have a lot to do with them not having to develop a search engine from scratch though, since they use the Bing API for their results. Mojeek predates them by some years but does their own crawling/indexing/ranking.
Even Ecosia who are essentially identical on the back-end (Bing results) market themselves on planting trees for every search and I see them mentioned a bunch. Interestingly they don't seem to factor in the energy consumed on Bing's side of the search - where the heavy lifting of data is done.
Also that US investors have a much bigger risk appetite means the likes of Neeva (who IIRC were also using other's results) can spring into existence and seemingly get a love in from the press because of their big tech connection.