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A comment on Mibbit: One year old, and profitable. Parent comment

Re:Mibbit: One year old, and profitable by webwright on Thursday December 25, 2008 @03:21PM (#409740)
I'm curious here, too. I didn't dig in too deeply, but I see exactly 1 ad unit at the top of the home page, no premium features for sale, etc.

I'd be interested in stats on ad units and CTR (which I've always heard is really low on communication apps).

edit: Would also be interested in definition of profitability... Covering hardware/software costs? Covering costs PLUS able to eat ramen? Covering costs plus paying yourself a market salary?

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Re:Mibbit: One year old, and profitable by axod on Thursday December 25, 2008 @03:26PM (#409743)
Most of the advertising comes from contextual advertising once in the chat. Also with the widget that other websites use.

The advertising revenue isn't massive yet, ($4 figures/month), but it's something to build on.

There's also obviously people willing to pay for chat/communication - campfire, liveperson type services.

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