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Re:Ad-tech setting 'Privacy-Preserving Attribution' is opt-o... by MenhirMike on Saturday July 13, 2024 @03:48AM (#40952523)
> A privacy-friendly solution developed by Firefox

It's actually developed together with Meta/Facebook: https://blog.mozilla.org/en/mozilla/privacy-preserving-attri...

Re:Ad-tech setting 'Privacy-Preserving Attribution' is opt-o... by tutipop on Saturday July 13, 2024 @10:06PM (#40958339)
And the ad company they acquired is also linked to Meta:

> Anonym was founded in 2022 by former Meta executives Brad Smallwood and Graham Mudd.

https://blog.mozilla.org/en/mozilla/mozilla-anonym-raising-t...