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A comment on GoToMeeting uses competitor’s name in search ads to trick people .

Re:GoToMeeting uses competitor’s name in search ads to trick... by zengr on Friday June 08, 2012 @09:00PM (#4086823)
IMO that's a very common practice: http://i.imgur.com/m1eDE.png (ebay store example) See the sponsored results by volusion, kabbge and ask.com
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Re:GoToMeeting uses competitor’s name in search ads to trick... by ifficiency on Friday June 08, 2012 @09:11PM (#4086843)
The difference is they are not positioning themselves as Ebay. In the MeetingBurner example they do not say "Considering MeetingBurner?" positioning us as a separate platform. Theres is MeetingBurner - Feature rich web meeting software with the underlying link to GTM.
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