Shameful tactics to compete against an up-and-coming competitor

Re:Shameful tactics to compete against an up-and-coming comp... by petercooper on Friday June 08, 2012 @07:08PM (#4086555)

If your business name is trademarked, I believe this is a violation of Adwords TOS. Even if not, you might try raising a complaint with Google through http://support.google.com/adwords/bin/answer.py?hl=en&an...

(In the UK, this isn't legal - http://en.wikipedia.org/wiki/Passing_off - but I suspect the answer is murkier in the US.)

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Re:Shameful tactics to compete against an up-and-coming comp... by TrevorJ on Saturday June 09, 2012 @01:57AM (#4087367)

I second this - I've been overseeing an Adwords account with 5-digit monthly spend, and Google does take this pretty seriously, absolutely get in touch with your Adwords representative and get this sorted out. Until that happens, you could outbid them to push this off the top position. Their strategy isn't going to be nearly as effective in the sidebar since they are attempting to emulate an organic result.

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Re:Shameful tactics to compete against an up-and-coming comp... by kapilkale on Friday June 08, 2012 @07:11PM (#4086560)

Agreed- this is against Google's guidelines. You should contact them and they'll have the ad removed.

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Re:Shameful tactics to compete against an up-and-coming comp... by ifficiency on Friday June 08, 2012 @07:12PM (#4086569)

We are in the process of this now. We also do have a trademark that we will take steps to protect.

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