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Re:Sorry, Young Man, You're Not the Most Important Demograph... by sliverstorm on Friday June 08, 2012 @05:43PM (#4086310)
Women make or influence 85% of all purchasing decisions

That's awfully meaningless without the partner stat. If you stop and think about it, women and men could both "Make or influence" 85% of all purchasing decisions, at the same time.

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