For every Netflix there were many Pets.coms and for every Blockbuster there were a lot of Petcos, whose website at the time of the collapse of Pets.com was still just a basic marketing page [0].

It's not that companies shouldn't be wondering if and how LLMs will change their industry, but there's a very real possibility that the answer for the next 20 years is "A bit, but not enough for us to need to drop everything yet. Let's keep watching and see how this pans out."

[0] http://web.archive.org/web/20001109045300/http://www.petco.c...