This is definitely a factor and applies to regular support help as well. I sent 1Password an email several years ago about an issue and got a prompt and helpful response back. It was a much better experience than I would ever expect from Apple (or Google/Microsoft/etc).

I'm not really a fan of 1Password overall though. The product is still fine but has gotten gradually worse over the years and their corporate posture does not inspire any confidence. Consumer apps that focus on Enterprise and are only interested in SaaS revenue almost always follow the same path of endlessly degrading the user experience once they reach a certain point. I haven't seen anything that makes me think they will be an exception, but I give them credit for actually having a real support channel, at least as of a few years ago.