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Re:Show HN: Laudspeaker – Open-source mobile push, SMS and e... by mcharawi on Wednesday June 05, 2024 @08:50PM (#40592281)
Hey, happy to clear up the confusion! The software is similar to a CRM in that we message users/customers, though we don’t track things like the stage of a sales deal.

Our software and competitors like Braze are typically used in situations where you can’t have a personal connection, but still need to message users, often when they complete specific actions in your application, or if you want to send one-off promotions for example. E-commerce brands or a banking app might use us for example.

We do support replacement variables like you mentioned and are adding integrations actively.

Re:Show HN: Laudspeaker – Open-source mobile push, SMS and e... by sgc on Wednesday June 05, 2024 @09:47PM (#40592591)
Replacement variables are not very discoverable in the docs (I only found them after your comment, by using the ai assistant), and the docs don't reflect the app I see in your demo account (I see no personalize button when editing a template, and I don't know what it would do if it were there). I would recommend fleshing out the docs and linking them and/or the ai assistant in the app to make features more discoverable. twilio and stripe carved their market even more with documentation and code snippets than with features. Also, having a tier or three between 1 + 2 would be absolutely essential if you ever desired to get smaller businesses to use your product.