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Re:Building an AI game studio: what we've learned so far by ApolloFortyNine on Tuesday May 21, 2024 @12:53PM (#40430875)
>I'd honestly struggle to find any good games (right for their time and audience) that failed because of a lack of suitable marketing.

Among Us is a good example. It was out for over a year before it exploded.

It got found by streamers and that slowly spread in that space before even the biggest ones were playing. [1]

[1] https://twitchtracker.com/games/510218

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