That way you don't need to bother with user registration, you don't need to worry about people trusting you with their sensitive information (signing-up, posting notes etc), people are already using Evernote in their regular workflows to take notes and add reminders, and if it becomes a success then an Evernote acquisition is an obvious play.
That way you don't need to bother with user registration, you don't need to worry about people trusting you with their sensitive information (signing-up, posting notes etc), people are already using Evernote in their regular workflows to take notes and add reminders, and if it becomes a success then an Evernote acquisition is an obvious play.