Nobody is conspiring to “keep this under wraps” so it can’t be a conspiracy theory. A conspiracy requires people who have some hidden knowledge and are keeping it secret?

Graham Hancock insists that his ideas aren't being taken seriously by the archeological community because they find them too threatening, rather than for the real reason: that they think he's plain wrong.

In this view, archaeologists "know" that he's really on to something, but refuse to look closer. He's claimed to have been "banned" from Egypt (which might even be true, I don't know). The whole vibe is this is the truth that THEY don't want you to know.

the shape shifting lizard people are the conspirators. only one of them would say it's not as to throw us all of the trail. we're on to you wincy, we are on to you...