If you look at it in terms of AI, I think it makes more sense.

Google the information enabler was a clear benefit to mankind. Pretty easy to be aspirational there. Happy fun liberal improve the world thinking. Expand participation and information awareness.

Google the surveillance tool and AI merchant for governments and corporations for leveraging total surveillance? .... Yeah. But that's where the bucks are.

Google has clearly moved very far into full enshittimonification of its information. It needs compliant obedient workers to shut up and make it money. Alphabet the big ideas has pretty much totally failed, the only thing succeeding is surveillance: Android and Search. Google doesn't need free, liberal, smart thinkers. It needs order takers.