Death To The Embargo

Re:Death To The Embargo by shafqat on Wednesday December 17, 2008 @04:45PM (#401486)

Startups should not be using PR firms anyway. Talk to them normally, build a relationship, see them in conferences, act human. That works, really. We haven't spent a cent on PR, and have done just fine and got all the coverage we could have asked for.

I think its such a shame when the founders are evangelizing and spreading the word. That's where all the passion is, and it comes through. When it comes filtered through PR, you lose that excitement and buzz.

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Re:Death To The Embargo by alaskamiller on Wednesday December 17, 2008 @04:48PM (#401490)

I think that's kind of a naive outlook. Bigger startups -- moronic sounding, yes -- can utilize PR firms to for effectiveness and efficiency. It's basically outsourcing whoever guy you put on "building relationships" and "encouraging press" to a professional firm instead of getting someone to bumble around with it.

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Re:Death To The Embargo by ryanwaggoner on Wednesday December 17, 2008 @06:33PM (#401610)

Not everything can be effectively outsourced.

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