They should A/B test this. My theory is that this creates some amount of friction. I was all set to donate $100, but now I have to go find my debit card or figure out some bank transfer nonsense and by the time I get back (if I get back) my motivation to donate has diminished.

Donation platforms ought to do some analytics on this. If I’m giving money, I want it to be simple without requiring me to second guess.

If a donation platform takes Apple Pay, the friction is even less. I don’t want to fill out your stupid long form, create a password, share my address or whatever.

But, I’m one person — this might be an interesting Masters thesis topic to study the behavioral economics of donation platforms.