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Re:Help Google just nerfed us out of the blue by sixQuarks on Thursday May 17, 2012 @01:40PM (#3988120)
I've been following the Penguin update and this doesn't sound like the cause. The OP said they did not do any crappy link building.
Re:Help Google just nerfed us out of the blue by jeebus on Thursday May 17, 2012 @01:46PM (#3988153)
I've even gone in to Alexa to start verifying all of our back-links. All of our links are from blogs / news / twitter , et al. That said, it doesn't mean Penguin didn't hurt us. Algorithms have corner cases.
Re:Help Google just nerfed us out of the blue by keltex on Thursday May 17, 2012 @01:58PM (#3988209)
Use Open Site Explorer to start on your bad link search:

http://www.opensiteexplorer.org/domains?site=safeshepherd.co...

Re:Help Google just nerfed us out of the blue by sixQuarks on Thursday May 17, 2012 @04:26PM (#3988905)
OpenSE and Majestic SEO databases are not really going to find the spammy links that penguin is targeting:

http://www.branded3.com/seo/penguin-update-renders-seomoz-ma...

Re:Help Google just nerfed us out of the blue by zackzackzack on Thursday May 17, 2012 @01:51PM (#3988180)
It's come out that for a few thousand, you can buy black hat's who will do crappy link building for your competitors. So, possible scenario: Safe Shepard stepped on somebody's toes and they retaliated by hiring (or creating) a ton of crappy back links to the website. Unlikely, but possible.