GM Says Facebook Ads Don't Work, Pulls $10 Million Account

Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by ssclafani on Tuesday May 15, 2012 @04:43PM (#3978712)

Your impression of Facebook's user base is about five years out of date. Facebook is closing in on having ~1,000,000,000 members. I would suspect millions of those members are looking for a new car right this second. Facebook needs to find better a way, like Google did, of matching those members with advertisers.

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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by rmc on Tuesday May 15, 2012 @04:53PM (#3978776)

But are they looking for a car while they're on Facebook?

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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by n0mad01 on Tuesday May 15, 2012 @05:20PM (#3978926)

This has no meaning if they see what they are looking for right in front of them.

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Re:GM Says Facebook Ads Don't Work, Pulls $10 Million Account by Scottopherson on Tuesday May 15, 2012 @06:00PM (#3979125)

Probably. I see people browsing/completing their tasks while having Facebook open in another tab pretty much all the time.

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