> That’s ok, but you can’t hand wave away that GPL, especially v3+, is about protecting and defending the user (like tron), while MIT/BSD is not, by calling it “vague notions of fairness” as if GPL hasn’t already seen wins in the courts… on this point I think some research might be due for me though.

It sacrifices the user's freedoms for this. Which is exactly the concern corporate lawyers have with this. Fine if that's what you want but the net result tends to be the vast majority of big companies pretending your project does not exist. Can't look, can't touch, can't use, etc. If a blanket ban on your project across most commercial users is what you are after, AGPL does the job.