It doesn't work. What's the business? This tiny subscription thing is going nowhere. How do they grow? It's coasting on VC money and a tiny staff. Without the user numbers, the subscriptions cannot work. Without the user numbers, search referral cannot work. With 10ish (a guess) employees maybe they can keep going for a while, but growing staff enough to even build a business, if they can't get user numbers up organically, will require staff that won't be sustainable. This feels like another Maxthon/MyIE to me.