It’s fair for the end user who bought a motherboard that promises a higher clock speed to expect that clock speed.
If you can provide links, I'd be curious to see what guarantees they make. "What's fair" depends very specifically on what language they use.
They have now entered the AI bubble with
https://www.asus.com/microsite/motherboard/Intelligent-mothe...
MSI has a similar setting, although I don't know exactly what models have it nor what it's called
Tell that to anyone who paid extra for a K-series Intel chip.
Its cheaper to have a single production line and then lock off features.
As crazy as i sounds it actually cost a little bit more to produce inferior version sold at cheaper prices.
The overclocking was a 'premium' feature due to possibility of melting the chip. But nowadays the temp sensors cut power to prevent catastrophic failure.
Also worth mention the downside to upclocking voltage is increased physical degradation of cores, ie lower lifespawn of cpu.
I thought the entire premise of overclocking was that it's not officially supported and it may break things.
The whole point is that you're not paying for it and it's entirely at-risk.
Because if you do want a higher level of guaranteed performance, you do need to pay for a faster chip (if it exists).