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Re:The frequent fliers who flew too much by ianium on Monday May 07, 2012 @12:41AM (#3937615)
The British Columbia Lottery Corporation had a similar incentive ($100 in credit) set up to promote their online gambling site. The trick involved betting on both sides of baccarat, which was better than roulette as it avoided the chance of the 0/00 outliers.

http://www.cbc.ca/news/canada/british-columbia/story/2010/09...

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