A market segment just is a market according to the dictionary definitions. And legally, a lot of EU competition law concerns exactly how one individuates such markets/market segments.
Can you draw out what you're claiming more?
The fact remains semantically and legally that you a monopoly of the segment or niche of a market is not possible. A company can be abusive (which is what you mean when you say monopoly - something which in and of itself isn't illegal), but unless they control the significant majority of the whole the it is legally not an issue. Morally is different debate.
Well, I don't know what you mean by 'cogent', as that's generally taken to be a property of arguments and not statements (there may be loser notions, but as I say you'd need to spell out what one you intended). However, the statement that 'Apple have a monopoly over Apple products' is a true statement, which is all that matters to establish the semantic point. It might be trivial, but it's trivially true.
If I might try a helpful suggestion, it seems to me your confusion is arising because you're thinking something like 'if x is a market segment, then x isn't a market'. But of course that doesn't follow, as one can individuate markets at different levels (more or less fine grained).
Then there's a legal point about whether one opens oneself to legal action for dominance when operating in certain ways over market segments - I think it's also true you can be. But I'm not that advanced in my legal training, so don't take a strong position on that.
Further, there are normative and moral issues about what should be the law, and what one should do in these cases - but discussing those would take a long time...
The issue here is one of sensationalism. As a community, we a far too quick to jump to the "$corp is evil!" conclusion without looking for a reason, however ridiculous it may seem. We, as a community, are too cynical for own good.